Jay Friedman - Principal

Jonathan's Fine Jewelers

I have been in the Jewelry business my entire life and the one area that seems to have always be an after thought in the industry is software. We have had several systems that were not user friendly and never did exactly what we needed them to do. We are an upstairs jeweler that does a combination of wholesale and retail and needed an inventory system that could handle both.

We were introduced to Diamond Track Online by another company who we have done business with for many years and decided to give a new software yet another try. We have now had the Diamond Track system for almost a year and couldn’t be happier. Its EXTREMELY user friendly, I can access it anywhere I can get cellular or internet service and the customer service is awesome. Any issues we have had have been given immediate attention and the staff is always making upgrades to the system which they alert you to quickly.


Feel free to email me if there are specific questions. Jay Freedman, Jonathan’s Fine Jewelers, Houston, Texas.


We are big fans of the Diamondtrack Online edition. To have access to our company's daily workings and being able to complete tasks easily while on the go have been huge improvements to the way we are able conduct business and communicate with each other.

We've had a pretty seamless transition to the online edition from the desktop version and are very happy with our decision. I would recommend this product for anyone looking to upgrade their organizational patterns and certainly anyone looking to expand their business. Having more time to put towards ideas instead of common task work is essential and DT-Onine helps us do that

Bobby Bhansali 
Diagem Inc.


We are thrilled with DIAMOND TRACK Online and are very happy we chose it. The software is exceptional, the best in its class. It does everything it is supposed to do and more. Many of our clients use DIAMOND TRACK Online as well which makes it much easier to work since we all use the same memoing and invoicing methods, and can quickly exchange memos and invoices.  Integration is so important. There are no workarounds or extra work for us. The customer service is excellent, with fast and friendly responses. Having a web application is a huge benefit as I can now work from my laptop and even my phone when I am away from the office.


Kay Kostelny

Graduate Gemologist

Jeweler's Mutual Insurance Group